Category: Uncategorized

I don’t often post about webinar content.  With a half dozen or more webinars per month, plus existing client work, it simply becomes too much.  That being said….Damn!  Luke Sullivan is amazing! If you haven’t heard Luke in a webinar or in person, you are missing one of the industries most insightful and entertaining speaker. … Read more »

Filament is happy to announce our 20th Anniversary.  What started with a commitment to bring personalized training to a few clients has grown into only communcations consulting firm exclusively for the advertising and communications industry. A few trusting, faithful clients in the early years like the Martin Agency, Grey, Siddall and GSW got in at… Read more »

MM and M magazine, the industry leading trade publication for the pharma advertising community engaged Filament President Mark Schnurman to be the keynote speaker at their conference on The Evolution of the Advertising industry.  The conference took place in Manhattan on October 4, 2018.  Mark shared the stage with Ed Mitzen, founder of Fingerpaint as… Read more »

As Filament webinars draw a wider audience of agency staff, we attract a more exciting and celebrated roster of presenters.  This fall, Stephen M.R. Covey, whose best selling book The Speed of Trust, will be hosting a webinar on . This is just the first in series of topics from Stephen.  We look forward to hearing more… Read more »

What started as a small offering at Filament, has continued to grow as Bob Linden develops a terrific collection of webinars.  Bob’s focus from the start has been to find webinar leaders and topics that focus on practical skills that webinar viewers can implement immediately.  Bob’s philosophy that learning needs to be usable immediately has… Read more »

Laurie Coots, former CEO of TBWA, has signed on to deliver webinars on a variety of topics for FIlamnet Inc starting in the fall of 2018.  Laurie led through TBWA’s most exciting years and was instrumental in developing the Disruption stategy for the agency. As Filament’s webinar offerings become more and more robust, industry icons… Read more »

As Filament’s business grows with new clients and new offerings, so does web traffic.  While web traffic alone is not a perfect predictor of activity, it is safe to say that where there is smoke there is fire and Filament has been on fire lately. 100k website hits is a huge milestone and one that… Read more »

Another year, another Manny Awards has come and gone.  Filament is happy to have had clients nominated in 12 different award categories.  Some categories had multiple Filament clients being recognized for their efforts.  Some clients won…some were just happy to be nominated but everyone had a wonderful time catching up with old industry friends and… Read more »

Luke Sullivan, formerly of Fallon, The Martin Agency and GSDM conducted his first WebClinic for Filament. How to manage creative has been a challenges for agencies since the discipline was created, mostly because according to Luke “creatives don’t like to be managed.” In just 60 minutes, Luke put it all out there….how to and how… Read more »

In September of 2016, Filament Inc. stated providing Webclinics designed specifically with ad agencies in mind.  The new webclinics have covered a number of topics including: Overcoming Presentation Nerves Winning New Business Improving Agency Revenue Managing Creative Staff plus many others. The new Webclinics have consistently gained momentum with each week.  The number of registrants… Read more »