Category: News

Like many people in the ad industry, everyone at Filament has a creative outlet or two. Brian is on the board of a local theatre and has at one point or another done whatever it took to make sure that the show goes on. Pam enjoys pottery and loves to create new projects and get… Read more »

This October, Filament celebrated our 17th year in business. What started with just a few clients in a few different industries has grown over the years to be a highly specialized training and consulting firm targeted at the communications industry. Some of the changes we planned, like specializing in the communications industry. Some of the… Read more »

Former Ogilvy CEO Shelly Lazarus offers a perspective that rings true for anyone delivering a presentation. As someone who works everyday with nervous presenters, I thought her insights were great. Enjoy her article. http://tipsfornervouspresenters.blogspot.com/2014/08/former-ogilvy-ceos-perspective-helpful.html

Pam Bloore, Filament co-founder, has long been considered an industry expert on the subject of overcoming nervousness when presenting.  As a semi-recovered nervous presenter, Pam not only has great empathy for nervous presenters but she also has dozens of tools and techniques to help presenters overcome their nervousness. Those skills were on full display this… Read more »

For twenty-five years, Med Ad News and agency professionals come together to recognize significant contributions to, and celebrate creative excellence in, healthcare communications. On this special 25th Anniversary evening of the Manny Awards, more than six hundred industry peers joined Med Ad News in honoring jury-elected nominees and winners in a range of award categories…. Read more »

Filament Inc., the communication training and pitch consultancy, today announced the appointment of Chris Schnurman as Vice President. In this role, Chris will bring to bear his expertise in client communication, moderation, and new business for new and existing Filament clients. “I’ve always been fascinated by the agency/client dynamic and how agencies can be better… Read more »

Pitch Therapy, Mark Schnurman’s blog on all things advertising pitch related surpassed 20,000 page views this month. Who would have thought that a blog as specific as Pitch Therapy could get 20,000 views.  It is not like this discusses critical issues of the day like the Kardashian workout regimen or Justin Beiber’s trucker hat collection…. Read more »

Following last year’s successful AAAA webinars with hundreds of people signing up for webinars on Selling Creative Work and the follow-up webinar on Defending Creative Work, the AAAAs has scheduled Filament to conduct the following webinars in 2014.  Click on each to get more information. April 4, 2014 —Getting the job and keeping the job… Read more »

With more people accessing sites on mobile devices, and computer screens getting wider, it was time for www.pitchtherapy.blogspot.com to undergo a facelift.  The fact that the blog was not very attractive made the need for an update even more important. It is always difficult to talk to agency folks about Filament’s new website or blog… Read more »

Filament has the second biggest year in the company’s 16 year history with clients taking us all over the US but also sending us to Taiwan, China, Japan, Korea, Canada and Chile.  Each country had its own charm and beauty.  As much as new clients and exotic places are interesting, it seemed at times like… Read more »