Getting Things Done When You Are Not in Charge: Agency Management Up, Down, and Sideways

In the daily maelstrom of agency life, it can be easy to feel overwhelmed.  For all of us, there is a temptation to wait for direction. 

True agency leadership, however, resides in taking charge, even when you are not IN charge. 

In this helpful and enlightening webinar, you’ll receive some important guidance for how to take action, even when you aren’t the boss.  Cultivating collaboration and galvanizing a team will be key components of your success, and you’ll get guidance on how to recognize key strengths in your cohorts, and in yourself. 

Rather than waiting for direction, you’ll get battle-tested tips on how to drive results and make things happen.  It’s not about bossing people around — it’s about inspiring others to take action with you to create meaningful client work that makes you and the agency look good.

On June 25, join Laura Small, Vice President/ People Director, RPA who will give you guidance on how to activate regardless of your role or discipline, to ensure that the best work is created on behalf of the organization and agency clients.

Key takeaways:

  • How to inspire others to create meaningful client work
  • How to lead in your agency organization
  • Tips on how to drive results and motivate others who might not be a direct report
  • Leveraging existing resources and getting results.

Whether you’re dealing with contentious clients or with colleagues who are less motivated, this webinar will show you how to lead others and be successful, regardless of where you sit within the organization.

Who should attend:

  • Upwardly mobile high performers and leaders at all levels
  • Junior members of account and media disciplines
  • Project Managers and Producers who want to activate and get things done

About Laura Small:

Laura Small has worked in advertising, marketing, and entertainment for over 25 years.  She currently serves as VP, People Director at RPA, where she strives to inspire employees to be self-motivated and activate against agency objectives, regardless of their level.

In her career, Laura has worked in both human resources, as well as on the client side of the business, having been a Project Manager, Print Producer, and Product Buyer in her previous professional lives.  Her previous employers include: Activision, DIRECTV, Saatchi LA, and InnoceanUSA.